Design research uncovers deeper insights about products, people, communications, marketing strategies and organizational structures.
Our approach to design research identifies what customers really value, breaking through the plethora of assumptions that can surround a project. GBD has carried out many research projects typically to investigate the potential of novel services, materials and processes, assessments of competing products and product market sector research. Recent surveys have included 'Showering for the elderly and less able' and 'Use of thermoplastics for safety critical products'.
GBD use research to investigate and expand their knowledge of materials, manufacturing processes, people size and capabilities in ways that can make our work more potent and insightful. As an independent consultancy we are able to maintain confidentiality to ensure the anonymity of the client.
A Selection of recent projects from across Consumer, Industrial and Medical industries. Read more to get an in-depth look into how these market-leading products are developed from conceptualising an idea to production-ready engineering.